Archives for hyperlite

Noah Flegel Wins Pro Tour Stop #1 Surf Division

Watch Noah’s Winning Run

Noah absolutely crushed it this weekend in the wakesurf division at the Pro Wake Tour.  Noah has been on a tear as of late, not only on his wakeboard, but…of course, also on his wakesurfer.  Noah proves that riding behind his Nautique G23 is paying off and he can lay down anything.  Check it out:

Watch the full video here.

Noah’s personal wakesurf board from Hyperlite is a wakesurfer’s dream.  Try it out yourself!  Shop Hyperlite Hi-Fi.

Hyperlite 2017 Hi-Fi Wakesurfer

Alliance Wake Hazed & Confused: Texas

Hazed & Confused, Part 1

Hazed & Confused, Part 1: Texas

The crew (Rocker Steiner, Tom Fooshee, Jimmy LaRiche, Bret Little, and Tyler Sommer) meets up in Texas at the Steiner Ranch for a long trip to Florida.  They kept it pretty local for the first three days, hitting the two tower in the backyard, making trips to the lake, and banging out a couple winch spots.  They’re off to a pretty good start.  Stay tuned for Part 2.  Watch part one HERE.

Now Playing on @alliancewake Hazed & Confused: Texas part 1. 🎥 @cole_vanthof

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2017 Hyperlite Shreducation with

#shreducation17 Was a Huge Success!

Once a year Hyperlite and Byerly Boards invite their top dealers to make their way down to sunny Florida for a few days to shreducation to learn about the brands with hands-on clinics and demos and get the full personal treatment.  This year we headed down to the 4th annual Shreducation to hang out with our longtime friend and rep Eddie Beverly and check out the scene.  It’s truly amazing the amount of R&D and technology that Hyperlite and Byerly Boards put into their product.  We started off with visiting the surfing legend and infamous shaper Scott “Butch” Buchard at his studio in Satellite Beach, Florida.  After a morning of watching and listening to Butch talk about all that goes into making a wakeboard and some of his wakesurfer designs we headed out on the Intracoastal for a chance to ride all the new 2017 product.  Check out some of the killer photos that Rodrigo Donoso took from the day! Read More >

2016 Surf Expo – Premiers and Beers and Gear Does Surf Expo

Once a year major players in the wake, surf, and skate communities travel to Orlando, Florida, for the madness that is Surf Expo.  Every established brand is there and every new brand with their new product is there to say, “Hey, look at me!”  As the well-established wake-specific ecommerce business that we are, we do our part and attend for a few reasons.  This year one of the biggest reasons to attend was to be a part of the Alliance Wake Premiers and Beers video releases.  Our team rider and up-and-coming videographer, Cole Vanthof, has been working on a few projects that we and Ambush Board Co. wanted to share with the world.

The main video is the final project of a series from the boys down at Valdosta Wake Compound.   The Coalition web edit series that the boys did this past year was hot fire…so it only made sense to made The Coalition The Movie.  Cole not only had his hand in filming, but he also had some sick riding in it as well.  Next up was a video project we did with team rider, Alex Graydon.  Cole spent two months with Alex filming all around his home in Alabama.  Yes, Alabama has some pretty sweet lakes, and Alex has a home Sesitec 2.0 setup called The Woods.  The appropriately titled ALa-Cruzin was a huge success and everyone in attendance went wild.  You can now view it in its entirety HERE on Alliance.  Another video project Cole had been working on was with team rider and rising young buck, Blake Bishop, fittingly titled UNTAMED.  Cole and Blake filmed at #BTOWNCOMPOUND, Blake’s personal cable park, and hit some heavy winch missions from the Atlanta streets to the Allatoona creeks.  It’s a super diverse video and the crowd’s reaction was at an all-time high!  Everyone was feeling the film and its trap track that went so perfectly with the edit.  If you know Blake, then you’ll understand the music no doubt.  Alliance Wake will be dropping the full-length part on Monday, September 19th, so…get ready. Read More >

2017 Hyperlite HyperPro

The HyperPro is Back!

No there is nothing wrong with your eyes…this is the return of the Hyperlite HyperPro!  In celebrating the brands 25 years they have brought back this classic shape just for you.  Complete with phazers, this classic from 1991 changed the game for the industry and all the riders captivated by wakeboarding at the time.  The only update is the standard M6 insert pack that allows you to mount your favorite Hyperlite boots or bindings.  This limited edition run will be sold out before you know it.  Make sure you get your order placed today and revisit the glory days!  Cheers to another 25, Hyperlite!



Hyperlite HyperPro


Watch Shaun Murray and Jimmy LaRiche take a rip on the HyperPro behind a Nautique G23!

@hyperlitewake EXCLUSIVE

@hyperlitewake EXCLUSIVE Watch @shaunmurray & @jim_shot_it ripping on the new HyperPro!!! Yup they are bringing it back! 25 years Baby!! Visit for details soon on ordering yourself a piece of new history! Read More >